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Webinar: When Bookings Go Bad. Tales from the Billing Dark Side

Presented by goTransverse and ATG

Companies are racing to drive valuations, increase profits and grow new revenue streams. Often, creative forces such as sales, marketing and even product strategy are bringing in the bookings, but how does that translate into real bookable and billable revenue? Get a front row seat as industry veterans talk about what it takes to be successful in today’s hyper-competitive marketplace.

In this 45 minute recorded webinar, our experts discuss revenue recognition, process automation and share real-life stories about what not to do!

 

Featured Speakers:

Ted Brookbank, Senior Vice President, ATG

As a senior member of ATG’s Business Transformation & Delivery Team, Ted leads the solution design and delivery of enterprise-wide Billing and Operational Support Systems. In this role, Ted leverages more than 23 years of technology consulting and experience in systems development, solution architecture, and program management. Working at the enterprise level he collaborates with clients to move them through the process of strategy assessment to plan development and execution.

 

Mike Murphy, Chief Business Officer, goTransverse

Mike is a finance executive with 20 years experience managing the back office to drive global revenue. Having been in the CFO seat, he has experience managing global accounting, revenue operations and finance organizations in the fast paced technology industry leading companies through the transition to a subscription economy.

 

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