Despite the dizzying promises of profit surrounding the Internet of Things (IoT), companies are shying away from pursuing the new revenue opportunities projected. Their reasons, according to a recent KPMG Technology Innovation Survey, include technical complexity, lack of organizational experience, potential disruption and security concerns. These concerns have also led many organizations to make a series of serious mistakes when considering IoT monetization opportunities to pursue.
Watch this recorded webinar to hear directly from Jeff Kaplan of THINKstrategies and Michael Beamer of goTransverse on the following topics:
- Most common IoT mistakes
- Strategies and tactics to successfully monetize IoT initiatives
- Agile monetization platforms and IoT
- Real-world success stories of IoT monetization