Leading Cloud-Based Monetization Platform Supports Unprecedented Volume of Unique Pricing Configurations Through to the Subsequent Revenue Recognition
AUSTIN, Texas – May 17, 2016 – goTransverse, the award-winning leader in innovative monetization solutions, today unveiled its CPQ Essentials for TRACT®, the company’s flagship cloud-based subscription and usage-based billing platform. CPQ Essentials for TRACT is the platform’s Configure, Price and Quote (CPQ) functionality, which is the only solution to provide flexible pricing structure that enables a wide array of discounts, subscriptions and usage charge rules that flows all the way down to the associated revenue recognition.
The new monetization approaches in today’s competitive landscape increase the complexity and risk for errors in the development of product packages, price lists, discounting and price quotes. CPQ Essentials for TRACT accommodates the unprecedented volume of unique billing configurations made possible by new consumption-based services and supports a wide array of order configuration – from simple subscriptions, to complex, multi-product purchases.
“Today’s businesses operate in an environment that is increasingly complex and fluid, which can result in complicated product catalogs and order errors,” said James Messer, CEO and co-founder of goTransverse. “CPQ Essentials for TRACT simplifies product catalogs and supports flexibility in bundling and pricing products and services in order to ultimately increase sales. The ability to generate quotes in real time for services with dynamic or consumption-based pricing provides subscription- or usage-based service providers a competitive advantage. What’s more, TRACT is the only solution that can track these unique bundles through to actual revenue recognition.”
CPQ Essentials for TRACT provides a flexible platform that gives companies the ability to create and manage limitless combinations of products and services, along with a flexible pricing structure that enables a wide array of discounts, subscriptions and usage charge rules. Specific functionality of CPQ Essentials for TRACT includes pricing, product and service bundling, discount management, ordering, service changes and provisioning. This core functionality can stand alone within the TRACT billing platform or integrate with a dedicated CPQ solution. CPQ Essentials for TRACT is available today; for more information visit http://www.gotransverse.com/platform/CPQ/.
“Business models are being created and destroyed faster than ever before; the ability to construct, change and deploy these models in a dynamic manner is driving the adoption of Agile Monetization Platforms,” said Andrew Dailey, managing director of MGI Research. “Streamlining the Configure Price Quote process is key for companies offering a combination of subscription and usage-based products and services.”
goTransverse powers leading-edge companies who push conventional boundaries with disruptive product and services offerings. The TRACT® platform supports the monetization of any combination of one-time, subscription, and usage-based offerings with near real-time metering, rating and native revenue recognition. The result is top-line revenue growth, faster time-to-market, visibility into revenue streams and operational savings. Our customer base includes publicly traded and privately held companies typically technology-focused in cloud solutions, digital entertainment and media, Internet of Things (IoT), logistics and hosting/managed services. Visit www.gotransverse.com to learn more.
SHIFT Communications for goTransverse