Webcast: Why Companies Need a Bookings Policy, and How to Create One

Mike Murphy, Chief Business Officer, GoTransverse

Watch recorded webcast

1 CPE Credit

Cost: Free!

This webinar will cover the ins and outs of booking policies, delivering real-world advice around bookings policy assessment, best practices and pitfalls. Specifically, you will learn:

• Why a bookings policy is now standard practice for subscription and services industries.
• How to define bookings which align with go-to-market strategies all the way through to contracts
• Learn booking nuances between customer renewals, new customers, cross-sell and up-sell activity
• Discover real-life examples of when good bookings go bad
• Practical advice for educating the sales, legal, and accounting teams around bookings